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March 10, 2000

Take Two and online gaming
Posted by @ 3:09 PM, EST
Take-Two Interactive Software. announced today that it will combine Rockstar Games, DMA Design and Pixel Broadband Studios into one newly created subsidiary, Broadband Studios.
Here’s a bit of the press-release:

Ryan Brant, Chief Executive Office of Take-Two Interactive Software, Inc., said, "The establishment of Broadband Studios Inc. is an extremely significant event for Take-Two and its shareholders. We feel that the creation of leading next-generation television based multiplayer games incorporating multicasting broadband technology, which are made accessible to the mass-market consumer, represents a huge market opportunity for our Company. By choosing to participate on an equity basis in this venture, and by contributing a finite and focused set of assets and management to the venture, Take-Two stands to benefit dramatically. Through the formation of BBS we have combined world class video game development, publishing and marketing assets focused on next-generation console systems, such as the Sony's PlayStation 2,with similarly strong broadband multiplayer gaming and interface technology, to create a pure play on the future of video game technology and distribution."








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